I sense a shift in the marketing of the Senior PGA Tour, which will open up AD space in the darkest corners of the internet, seedy Hollywood sex shops and every other commercial slot during football season.
Viagra, Cialis and any other blood-flowing-to-the-member-products were MADE to coincide with the Senior PGA Tour.
So, it’s time for the buttoned up whiteys to release their inner hedonistic beast. The pervacious metaphors — hole-in-one! playing from the rough, Big Bertha (and any other phallic club name) — are already there.
With that said, I bring you a few Taylor Made ($$$) advertising ideas based on the 2008 U.S. Senior Open Championship.
COLORADO SPRINGS, CO – AUGUST 01: Fred Funk reacts as he misses a birdie putt on the 13th hole during the second round of the 2008 U.S. Senior Open Championship at the Broadmoor on August 1, 2008 in Colorado Springs, Colorado. (Photo by Steve Dykes/Getty Images)
COLORADO SPRINGS, CO – AUGUST 01: Jim Woodward smokes a cigar as he tees off on the second hole during the second round of the 2008 U.S. Senior Open Championship at the Broadmoor on August 1, 2008 in Colorado Springs, Colorado. (Photo by Doug Pensinger/Getty Images)
COLORADO SPRINGS, CO – JULY 31: John Cook reacts to missing a birdie putt on the 16th hole during round one of the US Senior Open Championship at the Broadmoor on July 31, 2008 in Colorado Springs, Colorado. (Photo by Steve Dykes/Getty Images)
